Understanding dark side of artificial intelligence (AI) integrated business analytics: assessing firm’s operational inefficiency and competitiveness حسب Nripendra P. Rana (14047252)

Exploring Latent Characteristics of Fake Reviews and Their Intermediary Role in Persuading Buying Decisions حسب Rahul Kumar (136775)

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Do Social Media Marketing Activities Improve Brand Loyalty? An Empirical Study on Luxury Fashion Brands حسب Abdulla H. Fetais (14151081)

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Assessing Factors Influencing Customers’ Adoption of AI-Based Voice Assistants حسب Surbhi Choudhary (21633701)

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As you sow, so shall you reap: Assessing drivers of socially responsible investment attitude and intention حسب Aashish Garg (17380339)

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Impact of Sensory Perceptions on the Urge to Buy Impulsively حسب Pooja Goel (2360743)

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Exploring the ‘Dark Side’ of AI‐Powered Digital Assistants: A Moderated Mediation Model of Antecedents and Outcomes of Perceived Creepiness حسب Daniel K. Maduku (22391049)

مؤلفون آخرون: "…Nripendra P. Rana (14047252)…"

Impact of big data analytics on supply chain performance: an analysis of influencing factors حسب P. R. C. Gopal (14147799)

مؤلفون آخرون: "…Nripendra P. Rana (14047252)…"

Assessing Organizational Users’ Intentions and Behavior to AI Integrated CRM Systems: a Meta-UTAUT Approach حسب Sheshadri Chatterjee (14151072)

مؤلفون آخرون: "…Nripendra P. Rana (14047252)…"

Re-examining post-acceptance model of information systems continuance: A revised theoretical model using MASEM approach حسب Anubhav Mishra (17380600)

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Assessing customer passion, commitment, and word-of-mouth intentions in digital assistant usage: The moderating role of technology anxiety حسب Daniel K. Maduku (17337748)

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Identifying the influence of obsolescence risk and health beliefs in fitness wearable healthcare technology حسب Avinash Rana (21767564)

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Optimising small-scale electronic commerce supply chain operations: a dynamic cost-sharing contract approach حسب Sahani Rathnasiri (14150886)

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