How AI-Generated Virtual Try-on Tools are Distorting Self-perception, Body Image, and Shaping the Consumer Journey in the Fashion Industry

As the fashion industry embraces Generative Artificial Intelligence, Virtual Try-on Tools (VTO) have emerged, redefining the consumer shopping journey by offering immersive and personalized experiences. While VTO tools are positioned as pioneering inclusivity and accuracy for the fashion industry, t...

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Bibliographic Details
Main Author: El Sharif, Sara (author)
Format: masterThesis
Published: 2025
Online Access:http://hdl.handle.net/10725/17070
https://doi.org/10.26756/th.2023.813
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php
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