Exploring consumer boycott intelligence using a socio-cognitive approach

Despite a worldwide growth in the number of boycott campaigns, the results of studies are inconclusive as the motives behind individual participation are still largely ignored. Drawing on a socio-cognitive theory, the theory of planned behavior, this research investigates whether the direct variable...

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محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Farah, Maya F. (author)
مؤلفون آخرون: Newman, Andrew J. (author)
التنسيق: article
منشور في: 2010
الوصول للمادة أونلاين:http://hdl.handle.net/10725/3907
http://dx.doi.org/10.1016/j.jbusres.2009.03.019
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S0148296309001258
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author Farah, Maya F.
author2 Newman, Andrew J.
author2_role author
author_facet Farah, Maya F.
Newman, Andrew J.
author_role author
dc.creator.none.fl_str_mv Farah, Maya F.
Newman, Andrew J.
dc.date.none.fl_str_mv 2010
2016-05-31T09:07:45Z
2016-05-31T09:07:45Z
2016-05-31
dc.identifier.none.fl_str_mv 0148-2963
http://hdl.handle.net/10725/3907
http://dx.doi.org/10.1016/j.jbusres.2009.03.019
Farah, M. F., & Newman, A. J. (2010). Exploring consumer boycott intelligence using a socio-cognitive approach. Journal of Business Research, 63(4), 347-355.
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S0148296309001258
dc.language.none.fl_str_mv en
dc.relation.none.fl_str_mv Journal of Business Research
dc.rights.*.fl_str_mv info:eu-repo/semantics/openAccess
dc.title.none.fl_str_mv Exploring consumer boycott intelligence using a socio-cognitive approach
dc.type.none.fl_str_mv Article
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/article
description Despite a worldwide growth in the number of boycott campaigns, the results of studies are inconclusive as the motives behind individual participation are still largely ignored. Drawing on a socio-cognitive theory, the theory of planned behavior, this research investigates whether the direct variables of attitude, subjective norm and perceived behavioral control, help predict consumers' boycott intention. Conducted in Lebanon, this work employs a survey design administered to a randomized systematic sample of 500 Muslim and Christian consumers. The sample is split into two sub-samples reflecting the main religious groups in the Middle-East. Results show that although the Muslim participants appear more prone to participate in the boycott, still attitude, subjective norms, and perceived behavioral control are all significant predictors of intentions in both communities with the attitudinal component carrying the most weight. This application of a social psychology theory to the consumers' passive resistance to purchasing yielded significant contributions at the theoretical, empirical, and managerial levels.
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Farah, M. F., & Newman, A. J. (2010). Exploring consumer boycott intelligence using a socio-cognitive approach. Journal of Business Research, 63(4), 347-355.
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spelling Exploring consumer boycott intelligence using a socio-cognitive approachFarah, Maya F.Newman, Andrew J.Despite a worldwide growth in the number of boycott campaigns, the results of studies are inconclusive as the motives behind individual participation are still largely ignored. Drawing on a socio-cognitive theory, the theory of planned behavior, this research investigates whether the direct variables of attitude, subjective norm and perceived behavioral control, help predict consumers' boycott intention. Conducted in Lebanon, this work employs a survey design administered to a randomized systematic sample of 500 Muslim and Christian consumers. The sample is split into two sub-samples reflecting the main religious groups in the Middle-East. Results show that although the Muslim participants appear more prone to participate in the boycott, still attitude, subjective norms, and perceived behavioral control are all significant predictors of intentions in both communities with the attitudinal component carrying the most weight. This application of a social psychology theory to the consumers' passive resistance to purchasing yielded significant contributions at the theoretical, empirical, and managerial levels.PublishedN/A2016-05-31T09:07:45Z2016-05-31T09:07:45Z20102016-05-31Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article0148-2963http://hdl.handle.net/10725/3907http://dx.doi.org/10.1016/j.jbusres.2009.03.019Farah, M. F., & Newman, A. J. (2010). Exploring consumer boycott intelligence using a socio-cognitive approach. Journal of Business Research, 63(4), 347-355.http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.phphttp://www.sciencedirect.com/science/article/pii/S0148296309001258enJournal of Business Researchinfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/39072021-04-29T15:03:03Z
spellingShingle Exploring consumer boycott intelligence using a socio-cognitive approach
Farah, Maya F.
status_str publishedVersion
title Exploring consumer boycott intelligence using a socio-cognitive approach
title_full Exploring consumer boycott intelligence using a socio-cognitive approach
title_fullStr Exploring consumer boycott intelligence using a socio-cognitive approach
title_full_unstemmed Exploring consumer boycott intelligence using a socio-cognitive approach
title_short Exploring consumer boycott intelligence using a socio-cognitive approach
title_sort Exploring consumer boycott intelligence using a socio-cognitive approach
url http://hdl.handle.net/10725/3907
http://dx.doi.org/10.1016/j.jbusres.2009.03.019
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S0148296309001258