Customer satisfaction measurement techniques in major Lebanese banks. (c1996)

Includes bibliographical references.

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Mahfouz, Lina A. R. (author)
التنسيق: masterThesis
منشور في: 1996
الموضوعات:
الوصول للمادة أونلاين:http://hdl.handle.net/10725/318
https://doi.org/10.26756/th.1996.11
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php
الوسوم: إضافة وسم
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_version_ 1864513453512720384
author Mahfouz, Lina A. R.
author_facet Mahfouz, Lina A. R.
author_role author
dc.creator.none.fl_str_mv Mahfouz, Lina A. R.
dc.date.none.fl_str_mv 1996
1996-06-01
2011-03-31T08:24:31Z
2011-03-31T08:24:31Z
2011-03-31
dc.identifier.none.fl_str_mv http://hdl.handle.net/10725/318
https://doi.org/10.26756/th.1996.11
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php
dc.language.none.fl_str_mv en
dc.rights.*.fl_str_mv info:eu-repo/semantics/openAccess
dc.subject.none.fl_str_mv Banks and banking -- Customer services -- Lebanon
Consumer satisfaction -- Lebanon
dc.title.none.fl_str_mv Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
dc.type.none.fl_str_mv Thesis
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/masterThesis
description Includes bibliographical references.
eu_rights_str_mv openAccess
format masterThesis
id LAURepo_2f8c35eb4b823023e239de383cdd2eb6
language_invalid_str_mv en
network_acronym_str LAURepo
network_name_str Lebanese American University repository
oai_identifier_str oai:laur.lau.edu.lb:10725/318
publishDate 1996
repository.mail.fl_str_mv
repository.name.fl_str_mv
repository_id_str
spelling Customer satisfaction measurement techniques in major Lebanese banks. (c1996)Mahfouz, Lina A. R.Banks and banking -- Customer services -- LebanonConsumer satisfaction -- LebanonIncludes bibliographical references.The concept of measuring customer satisfaction and establishing measurement techniques has received quite a high concern from the part of managers in different companies. All the things managers do to achieve quality and provide excellent service are not important at all if they do not work to satisfy the customer. Because of the importance of satisfying customers, companies need to establish a satisfaction measurement program in order to objectively monitor how well they are doing. The purpose of this research is to study and analyze management's assessment of the most co=on customer satisfaction measurement techniques in major Lebanese banks. It also intends to see the different techniques or tools applied in the measurement process and to examine the various factors that are likely to be associated with the manager's decision to use customer satisfaction measurement techniques.1 bound copy: 107 leaves; ill., tables available at RNL.2011-03-31T08:24:31Z2011-03-31T08:24:31Z19962011-03-311996-06-01Thesisinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesishttp://hdl.handle.net/10725/318https://doi.org/10.26756/th.1996.11http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.phpeninfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/3182021-01-21T10:28:38Z
spellingShingle Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
Mahfouz, Lina A. R.
Banks and banking -- Customer services -- Lebanon
Consumer satisfaction -- Lebanon
status_str publishedVersion
title Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
title_full Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
title_fullStr Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
title_full_unstemmed Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
title_short Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
title_sort Customer satisfaction measurement techniques in major Lebanese banks. (c1996)
topic Banks and banking -- Customer services -- Lebanon
Consumer satisfaction -- Lebanon
url http://hdl.handle.net/10725/318
https://doi.org/10.26756/th.1996.11
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php