The kids market
In the world of marketing and advertising, children are the target. For many reasons children are exerting a greater influence on family buying decisions. Marketers and advertisers know that the money is in the hands of children. Children's influence in family purchase decisions was found to va...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| مؤلفون آخرون: | |
| التنسيق: | article |
| منشور في: |
2013
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| الوصول للمادة أونلاين: | http://hdl.handle.net/10725/3862 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php http://web.b.ebscohost.com/abstract?site=ehost&scope=site&jrnl=15481859&AN=93300837&h=vpEoDZTCXuVe%2bg%2bEB0h5utwqzttvXhICVyjV8O4%2fOpYNWIbhjpgso0V4xU2Hbh9VQiLYe4Eu7tFQEW2Sag4PFw%3d%3d&crl=c&resultLocal=ErrCrlNoResults&resultNs=Ehost&crlhashurl=login.aspx%3fdirect%3dtrue%26profile%3dehost%26scope%3dsite%26authtype%3dcrawler%26jrnl%3d15481859%26AN%3d93300837 |
| الوسوم: |
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