Customer information systems in Lebanese organizations. (c1994)

Includes bibliographical references (l. [156-157]).

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Main Author: Assaf, Mona H. (author)
Format: masterThesis
Published: 1994
Subjects:
Online Access:http://hdl.handle.net/10725/350
https://doi.org/10.26756/th.1994.12
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php
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author Assaf, Mona H.
author_facet Assaf, Mona H.
author_role author
dc.creator.none.fl_str_mv Assaf, Mona H.
dc.date.none.fl_str_mv 1994
1994-06
2011-04-11T08:52:02Z
2011-04-11T08:52:02Z
2011-04-11
dc.identifier.none.fl_str_mv http://hdl.handle.net/10725/350
https://doi.org/10.26756/th.1994.12
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php
dc.language.none.fl_str_mv en
dc.rights.*.fl_str_mv info:eu-repo/semantics/openAccess
dc.subject.none.fl_str_mv Customer services
Customer relations
CICS (Computer system) -- Lebanon
dc.title.none.fl_str_mv Customer information systems in Lebanese organizations. (c1994)
dc.type.none.fl_str_mv Thesis
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/masterThesis
description Includes bibliographical references (l. [156-157]).
eu_rights_str_mv openAccess
format masterThesis
id LAURepo_478130951a2f2edc8c5d3c4ba7999033
language_invalid_str_mv en
network_acronym_str LAURepo
network_name_str Lebanese American University repository
oai_identifier_str oai:laur.lau.edu.lb:10725/350
publishDate 1994
repository.mail.fl_str_mv
repository.name.fl_str_mv
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spelling Customer information systems in Lebanese organizations. (c1994)Assaf, Mona H.Customer servicesCustomer relationsCICS (Computer system) -- LebanonIncludes bibliographical references (l. [156-157]).Customer Information System (CIS) is an issue of great importance at the present time. The time that is witnessing fundamental changes in the economic climate including tough competition, high standards of living, and minimal differences among various products in terms of price and quality; the time the customers are becoming more selective for the companies they are dealing with, more concerned about the rights for a high service quality, and more demanding for a prompt and satisfactory type of response to his \ her complaints; the time information technology became a crucial success factor for achieving an efficient organizational performance. The purpose of the study was to assess the success of organizational performance upon implementing an efficient CIS. Moreover, the research had a purpose of describing and evaluating the CIS and the methods followed in handling customer complaints. It also intended to study tile factors that are most likely to be associated with aiding or hindering the successful implementation of tile system. To elaborate more on the historical background of CIS, a library search was conducted. For better understanding of this purpose, regression analysis, One-Way ANOVA, crosstabulation, and correlation analysis were conducted to test its validity by considering all pertinent factors. According to the results of the analysis, managers' training in both information technology and the importance of the complaining process will help to build a positive attitude towards the adoption of a well developed CIS. Moreover, computerized and proper application of Customer Information Systems will add to the customer satisfaction and to the organization's performance.1 bound copy: 125, [32] leaves; tables available at RNL.2011-04-11T08:52:02Z2011-04-11T08:52:02Z19942011-04-111994-06Thesisinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesishttp://hdl.handle.net/10725/350https://doi.org/10.26756/th.1994.12http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.phpeninfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/3502021-01-21T10:28:39Z
spellingShingle Customer information systems in Lebanese organizations. (c1994)
Assaf, Mona H.
Customer services
Customer relations
CICS (Computer system) -- Lebanon
status_str publishedVersion
title Customer information systems in Lebanese organizations. (c1994)
title_full Customer information systems in Lebanese organizations. (c1994)
title_fullStr Customer information systems in Lebanese organizations. (c1994)
title_full_unstemmed Customer information systems in Lebanese organizations. (c1994)
title_short Customer information systems in Lebanese organizations. (c1994)
title_sort Customer information systems in Lebanese organizations. (c1994)
topic Customer services
Customer relations
CICS (Computer system) -- Lebanon
url http://hdl.handle.net/10725/350
https://doi.org/10.26756/th.1994.12
http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php