The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty

Drawing on the literature on service quality, value, satisfaction, and loyalty, the present study assumes a hierarchical, multidimensional scheme for perceived quality focussing on four process dimensions of service quality. The aim of this study is to test a comprehensive model of perceived quality...

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Main Author: Assaker, Guy (author)
Other Authors: Howat, Gary (author)
Format: article
Published: 2013
Online Access:http://hdl.handle.net/10725/3725
http://dx.doi.org/10.1016/j.smr.2012.10.001
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S1441352312001167
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author Assaker, Guy
author2 Howat, Gary
author2_role author
author_facet Assaker, Guy
Howat, Gary
author_role author
dc.creator.none.fl_str_mv Assaker, Guy
Howat, Gary
dc.date.none.fl_str_mv 2013
2016-05-09T08:39:57Z
2016-05-09T08:39:57Z
2016-05-13
dc.identifier.none.fl_str_mv 1441-3523
http://hdl.handle.net/10725/3725
http://dx.doi.org/10.1016/j.smr.2012.10.001
Howat, G., & Assaker, G. (2013). The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty: Empirical results from public, outdoor aquatic centres in Australia. Sport Management Review, 16(3), 268-284.
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S1441352312001167
dc.language.none.fl_str_mv en
dc.relation.none.fl_str_mv Sport Management Review
dc.rights.*.fl_str_mv info:eu-repo/semantics/openAccess
dc.title.none.fl_str_mv The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
Empirical results from public, outdoor aquatic centres in Australia
dc.type.none.fl_str_mv Article
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/article
description Drawing on the literature on service quality, value, satisfaction, and loyalty, the present study assumes a hierarchical, multidimensional scheme for perceived quality focussing on four process dimensions of service quality. The aim of this study is to test a comprehensive model of perceived quality on loyalty in the context of public aquatic centres in Australia. Using partial least squares structural equation modelling (PLS-SEM) on a sample of 961 repeat customers of three outdoor public aquatic centres, results from this study reveal that four first-order process quality dimensions—facility presentation, core services, secondary services and staff—are significant in determining their higher-order perceived quality construct, with facility presentation and staff having the strongest influence. Moreover, the results of the present study indicate that overall satisfaction fully mediates the impact of perceived quality and perceived value on loyalty (behavioural intentions), with perceived quality having the strongest influence on overall satisfaction and loyalty. The present study provides an enhanced conceptualisation of the perceived quality construct in the context of public aquatic centres and contributes to the debate on the relationships among service quality, satisfaction, value, and loyalty in the sport and leisure context. In addition to strengthening theoretical understandings, the present study offers a service quality model that allows aquatic centre managers to identify specific attributes of the service that can be managed to influence loyalty more favourably.
eu_rights_str_mv openAccess
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id LAURepo_4e6e1516ed6157773ca093213ef1d72b
identifier_str_mv 1441-3523
Howat, G., & Assaker, G. (2013). The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty: Empirical results from public, outdoor aquatic centres in Australia. Sport Management Review, 16(3), 268-284.
language_invalid_str_mv en
network_acronym_str LAURepo
network_name_str Lebanese American University repository
oai_identifier_str oai:laur.lau.edu.lb:10725/3725
publishDate 2013
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spelling The hierarchical effects of perceived quality on perceived value, satisfaction, and loyaltyEmpirical results from public, outdoor aquatic centres in AustraliaAssaker, GuyHowat, GaryDrawing on the literature on service quality, value, satisfaction, and loyalty, the present study assumes a hierarchical, multidimensional scheme for perceived quality focussing on four process dimensions of service quality. The aim of this study is to test a comprehensive model of perceived quality on loyalty in the context of public aquatic centres in Australia. Using partial least squares structural equation modelling (PLS-SEM) on a sample of 961 repeat customers of three outdoor public aquatic centres, results from this study reveal that four first-order process quality dimensions—facility presentation, core services, secondary services and staff—are significant in determining their higher-order perceived quality construct, with facility presentation and staff having the strongest influence. Moreover, the results of the present study indicate that overall satisfaction fully mediates the impact of perceived quality and perceived value on loyalty (behavioural intentions), with perceived quality having the strongest influence on overall satisfaction and loyalty. The present study provides an enhanced conceptualisation of the perceived quality construct in the context of public aquatic centres and contributes to the debate on the relationships among service quality, satisfaction, value, and loyalty in the sport and leisure context. In addition to strengthening theoretical understandings, the present study offers a service quality model that allows aquatic centre managers to identify specific attributes of the service that can be managed to influence loyalty more favourably.PublishedN/A2016-05-09T08:39:57Z2016-05-09T08:39:57Z20132016-05-13Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article1441-3523http://hdl.handle.net/10725/3725http://dx.doi.org/10.1016/j.smr.2012.10.001Howat, G., & Assaker, G. (2013). The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty: Empirical results from public, outdoor aquatic centres in Australia. Sport Management Review, 16(3), 268-284.http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.phphttp://www.sciencedirect.com/science/article/pii/S1441352312001167enSport Management Reviewinfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/37252021-03-19T09:10:06Z
spellingShingle The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
Assaker, Guy
status_str publishedVersion
title The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
title_full The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
title_fullStr The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
title_full_unstemmed The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
title_short The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
title_sort The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
url http://hdl.handle.net/10725/3725
http://dx.doi.org/10.1016/j.smr.2012.10.001
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S1441352312001167