The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty

Drawing on the literature on service quality, value, satisfaction, and loyalty, the present study assumes a hierarchical, multidimensional scheme for perceived quality focussing on four process dimensions of service quality. The aim of this study is to test a comprehensive model of perceived quality...

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Bibliographic Details
Main Author: Assaker, Guy (author)
Other Authors: Howat, Gary (author)
Format: article
Published: 2013
Online Access:http://hdl.handle.net/10725/3725
http://dx.doi.org/10.1016/j.smr.2012.10.001
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.sciencedirect.com/science/article/pii/S1441352312001167
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