The hierarchical effects of perceived quality on perceived value, satisfaction, and loyalty
Drawing on the literature on service quality, value, satisfaction, and loyalty, the present study assumes a hierarchical, multidimensional scheme for perceived quality focussing on four process dimensions of service quality. The aim of this study is to test a comprehensive model of perceived quality...
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| Main Author: | Assaker, Guy (author) |
|---|---|
| Other Authors: | Howat, Gary (author) |
| Format: | article |
| Published: |
2013
|
| Online Access: | http://hdl.handle.net/10725/3725 http://dx.doi.org/10.1016/j.smr.2012.10.001 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php http://www.sciencedirect.com/science/article/pii/S1441352312001167 |
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