Negotiating authenticity: Experiences of student influencers on social media

Research has shown that contemporary youth face a variety of challenges, ranging from social belonging to striving towards perfection in body image and personal achievements in all areas of life. Student life is expected to add further complexities, reflected in a need to negotiate new social connec...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Raaper, Rille (author)
مؤلفون آخرون: Hardey, Mariann (author), Tiidenberg, Katrin (author), Aad, Samar (author)
التنسيق: article
منشور في: 2024
الوصول للمادة أونلاين:http://hdl.handle.net/10725/16255
https://doi.org/10.1080/13676261.2024.2419085
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
https://www.tandfonline.com/doi/full/10.1080/13676261.2024.2419085?src=exp-la
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author Raaper, Rille
author2 Hardey, Mariann
Tiidenberg, Katrin
Aad, Samar
author2_role author
author
author
author_facet Raaper, Rille
Hardey, Mariann
Tiidenberg, Katrin
Aad, Samar
author_role author
dc.creator.none.fl_str_mv Raaper, Rille
Hardey, Mariann
Tiidenberg, Katrin
Aad, Samar
dc.date.none.fl_str_mv 2024-10-30T10:08:43Z
2024-10-30T10:08:43Z
2024
2024-10-28
dc.identifier.none.fl_str_mv 1367-6261
http://hdl.handle.net/10725/16255
https://doi.org/10.1080/13676261.2024.2419085
Raaper, R., Hardey, M., Tiidenberg, K., & Aad, S. (2024). Negotiating authenticity: Experiences of student influencers on social media. Journal of Youth Studies.
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
https://www.tandfonline.com/doi/full/10.1080/13676261.2024.2419085?src=exp-la
dc.language.none.fl_str_mv en
dc.relation.none.fl_str_mv Journal of Youth Studies
dc.rights.*.fl_str_mv info:eu-repo/semantics/openAccess
dc.title.none.fl_str_mv Negotiating authenticity: Experiences of student influencers on social media
dc.type.none.fl_str_mv Article
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/article
description Research has shown that contemporary youth face a variety of challenges, ranging from social belonging to striving towards perfection in body image and personal achievements in all areas of life. Student life is expected to add further complexities, reflected in a need to negotiate new social connections, spatial environments and academic and future-oriented challenges. This project engaged with a unique and hard-to-reach group of students who define themselves and are defined by others as social media influencers. The objective was to explore the ways in which the participants’ experiences of the influencer marketing industry and its pressures for authenticity intersect with the experiences of being a student. The article draws on 13 in-depth interviews with UK-based student influencers with profiles on different platforms (including TikTok, Instagram, YouTube and the Little Red Book) and discusses how these students navigate the increasingly complex field of monetisation of their content, while maintaining a sense of authenticity and success as a student. It reveals the moments of transition encountered by students when constructing oneself as a successful student who produces content that has strong educational value, and the intricate processes entailed in preserving one’s brand on social media platforms.
eu_rights_str_mv openAccess
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id LAURepo_7b80b8294aa80e4e5cae782e8a4ef229
identifier_str_mv 1367-6261
Raaper, R., Hardey, M., Tiidenberg, K., & Aad, S. (2024). Negotiating authenticity: Experiences of student influencers on social media. Journal of Youth Studies.
language_invalid_str_mv en
network_acronym_str LAURepo
network_name_str Lebanese American University repository
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publishDate 2024
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spelling Negotiating authenticity: Experiences of student influencers on social mediaRaaper, RilleHardey, MariannTiidenberg, KatrinAad, SamarResearch has shown that contemporary youth face a variety of challenges, ranging from social belonging to striving towards perfection in body image and personal achievements in all areas of life. Student life is expected to add further complexities, reflected in a need to negotiate new social connections, spatial environments and academic and future-oriented challenges. This project engaged with a unique and hard-to-reach group of students who define themselves and are defined by others as social media influencers. The objective was to explore the ways in which the participants’ experiences of the influencer marketing industry and its pressures for authenticity intersect with the experiences of being a student. The article draws on 13 in-depth interviews with UK-based student influencers with profiles on different platforms (including TikTok, Instagram, YouTube and the Little Red Book) and discusses how these students navigate the increasingly complex field of monetisation of their content, while maintaining a sense of authenticity and success as a student. It reveals the moments of transition encountered by students when constructing oneself as a successful student who produces content that has strong educational value, and the intricate processes entailed in preserving one’s brand on social media platforms.Published2024-10-30T10:08:43Z2024-10-30T10:08:43Z20242024-10-28Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article1367-6261http://hdl.handle.net/10725/16255https://doi.org/10.1080/13676261.2024.2419085Raaper, R., Hardey, M., Tiidenberg, K., & Aad, S. (2024). Negotiating authenticity: Experiences of student influencers on social media. Journal of Youth Studies.http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.phphttps://www.tandfonline.com/doi/full/10.1080/13676261.2024.2419085?src=exp-laenJournal of Youth Studiesinfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/162552024-10-30T10:08:43Z
spellingShingle Negotiating authenticity: Experiences of student influencers on social media
Raaper, Rille
status_str publishedVersion
title Negotiating authenticity: Experiences of student influencers on social media
title_full Negotiating authenticity: Experiences of student influencers on social media
title_fullStr Negotiating authenticity: Experiences of student influencers on social media
title_full_unstemmed Negotiating authenticity: Experiences of student influencers on social media
title_short Negotiating authenticity: Experiences of student influencers on social media
title_sort Negotiating authenticity: Experiences of student influencers on social media
url http://hdl.handle.net/10725/16255
https://doi.org/10.1080/13676261.2024.2419085
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
https://www.tandfonline.com/doi/full/10.1080/13676261.2024.2419085?src=exp-la