Emotional intelligence, a tool for customer satisfaction

Over the past two decades, a lot of interest has been given to the notion of emotional intelligence and its outcome in general, and more specifically, in the academic field. Many studies are linking it to customer satisfaction which is also becoming a prior concern of marketers. This paper highlight...

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Bibliographic Details
Main Author: Maamari, Bassem E. (author)
Other Authors: Majdalani, Joelle F. (author)
Format: article
Published: 2016
Online Access:http://hdl.handle.net/10725/4037
http://dx.doi.org/10.1504/JGBA.2016.076728
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://www.inderscienceonline.com/doi/abs/10.1504/JGBA.2016.076728
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