Applications of Partial Least Squares Structural Equation Modeling in Tourism Research

Partial least squares structural equation modeling (PLS-SEM), as an alternative technique to traditional covariance-based structural equation modeling (CB-SEM), offers greater flexibility with regard to data assumptions and could be better harnessed by tourism researchers as a research tool. This ar...

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Main Author: Assaker, Guy (author)
Other Authors: Songshan, Huang (author), Hallak, Rob (author)
Format: article
Published: 2012
Online Access:http://hdl.handle.net/10725/3723
http://dx.doi.org/10.3727/108354212X13485873914128
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://search.ror.unisa.edu.au/record/UNISA_ALMA11143254720001831/media/digital/open/9915909690001831/12143254710001831/13143251180001831/pdf
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author Assaker, Guy
author2 Songshan, Huang
Hallak, Rob
author2_role author
author
author_facet Assaker, Guy
Songshan, Huang
Hallak, Rob
author_role author
dc.creator.none.fl_str_mv Assaker, Guy
Songshan, Huang
Hallak, Rob
dc.date.none.fl_str_mv 2012
2016-05-09T08:09:32Z
2016-05-09T08:09:32Z
2016-05-09
dc.identifier.none.fl_str_mv 1083-5423
http://hdl.handle.net/10725/3723
http://dx.doi.org/10.3727/108354212X13485873914128
Assaker, G., Huang, S., & Hallak, R. (2012). Applications of partial least squares structural equation modeling in tourism research: A methodological review. Tourism Analysis, 17(5), 679-686.
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://search.ror.unisa.edu.au/record/UNISA_ALMA11143254720001831/media/digital/open/9915909690001831/12143254710001831/13143251180001831/pdf
dc.language.none.fl_str_mv en
dc.relation.none.fl_str_mv Tourism Analysis
dc.rights.*.fl_str_mv info:eu-repo/semantics/openAccess
dc.title.none.fl_str_mv Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
A Methodological Review
dc.type.none.fl_str_mv Article
info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/article
description Partial least squares structural equation modeling (PLS-SEM), as an alternative technique to traditional covariance-based structural equation modeling (CB-SEM), offers greater flexibility with regard to data assumptions and could be better harnessed by tourism researchers as a research tool. This article reviews four selected tourism articles using PLS-SEM to highlight the key methodological issues of applying the technique. In so doing, the article provides guidelines for researchers adopting PLS-SEM as a data analysis tool in tourism research, especially when data are multivariate nonnormal and the model includes formative and reflective constructs.
eu_rights_str_mv openAccess
format article
id LAURepo_a0302556b74f5eca966c8a8870ddf892
identifier_str_mv 1083-5423
Assaker, G., Huang, S., & Hallak, R. (2012). Applications of partial least squares structural equation modeling in tourism research: A methodological review. Tourism Analysis, 17(5), 679-686.
language_invalid_str_mv en
network_acronym_str LAURepo
network_name_str Lebanese American University repository
oai_identifier_str oai:laur.lau.edu.lb:10725/3723
publishDate 2012
repository.mail.fl_str_mv
repository.name.fl_str_mv
repository_id_str
spelling Applications of Partial Least Squares Structural Equation Modeling in Tourism ResearchA Methodological ReviewAssaker, GuySongshan, HuangHallak, RobPartial least squares structural equation modeling (PLS-SEM), as an alternative technique to traditional covariance-based structural equation modeling (CB-SEM), offers greater flexibility with regard to data assumptions and could be better harnessed by tourism researchers as a research tool. This article reviews four selected tourism articles using PLS-SEM to highlight the key methodological issues of applying the technique. In so doing, the article provides guidelines for researchers adopting PLS-SEM as a data analysis tool in tourism research, especially when data are multivariate nonnormal and the model includes formative and reflective constructs.PublishedN/A2016-05-09T08:09:32Z2016-05-09T08:09:32Z20122016-05-09Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article1083-5423http://hdl.handle.net/10725/3723http://dx.doi.org/10.3727/108354212X13485873914128Assaker, G., Huang, S., & Hallak, R. (2012). Applications of partial least squares structural equation modeling in tourism research: A methodological review. Tourism Analysis, 17(5), 679-686.http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.phphttp://search.ror.unisa.edu.au/record/UNISA_ALMA11143254720001831/media/digital/open/9915909690001831/12143254710001831/13143251180001831/pdfenTourism Analysisinfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/37232021-03-19T09:10:05Z
spellingShingle Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
Assaker, Guy
status_str publishedVersion
title Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
title_full Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
title_fullStr Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
title_full_unstemmed Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
title_short Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
title_sort Applications of Partial Least Squares Structural Equation Modeling in Tourism Research
url http://hdl.handle.net/10725/3723
http://dx.doi.org/10.3727/108354212X13485873914128
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
http://search.ror.unisa.edu.au/record/UNISA_ALMA11143254720001831/media/digital/open/9915909690001831/12143254710001831/13143251180001831/pdf