Customer demandingness and salesperson’s performance: a meta-analytic examination
Customer demandingness is a critical concept in sales research, potentially influencing a salesperson’s performance in complex ways. One perspective suggests a negative impact, while another sees the potential for a positive effect. To clarify this paradox, a meta-analysis was conducted, synthesizin...
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| Main Author: | Jaramillo, Fernando (author) |
|---|---|
| Other Authors: | Hossain, Khondoker (author), Itani, Omar S. (author) |
| Format: | article |
| Published: |
2025
|
| Online Access: | http://hdl.handle.net/10725/17470 https://doi.org/10.1080/08853134.2025.2566039 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.tandfonline.com/doi/full/10.1080/08853134.2025.2566039 |
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