Marketing for non-profit organizations. (c1994)
The objective of marketing is customer satisfhction. The objective of non-profit organizations is to provide the best service at the lowest cost by attracting more funds, more volunteers, giving better programs and enhancing their images in fl"ont of their publics. Marketing is considered a pro...
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| Format: | masterThesis |
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1994
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| Online Access: | http://hdl.handle.net/10725/5140 https://doi.org/10.26756/th.1994.36 http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php |
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