How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities
The information age provides vast opportunities for organizations to improve their efficiencies by relying on big data-AI empowered analytics (BDA). The purpose of this study is to address the critical question of how BDA-fit affects organizational financial performance, taking into consideration di...
محفوظ في:
| المؤلف الرئيسي: | |
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| مؤلفون آخرون: | , |
| التنسيق: | article |
| منشور في: |
2024
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| الوصول للمادة أونلاين: | http://hdl.handle.net/10725/16607 https://doi.org/10.1016/j.techfore.2024.123221 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.sciencedirect.com/science/article/pii/S0040162524000179 |
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| _version_ | 1864513472928153600 |
|---|---|
| author | Itani, Omar S. |
| author2 | Kalra, Ashish Rostami, Amin |
| author2_role | author author |
| author_facet | Itani, Omar S. Kalra, Ashish Rostami, Amin |
| author_role | author |
| dc.creator.none.fl_str_mv | Itani, Omar S. Kalra, Ashish Rostami, Amin |
| dc.date.none.fl_str_mv | 2024 2024-04 2025-02-17T13:53:29Z 2025-02-17T13:53:29Z |
| dc.identifier.none.fl_str_mv | 0040-1625 http://hdl.handle.net/10725/16607 https://doi.org/10.1016/j.techfore.2024.123221 Itani, O. S., Kalra, A., & Rostami, A. (2024). How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities. Technological Forecasting and Social Change, 201, 123221. http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.sciencedirect.com/science/article/pii/S0040162524000179 |
| dc.language.none.fl_str_mv | en |
| dc.relation.none.fl_str_mv | Technological Forecasting and Social Change |
| dc.rights.*.fl_str_mv | info:eu-repo/semantics/openAccess |
| dc.title.none.fl_str_mv | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| dc.type.none.fl_str_mv | Article info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/article |
| description | The information age provides vast opportunities for organizations to improve their efficiencies by relying on big data-AI empowered analytics (BDA). The purpose of this study is to address the critical question of how BDA-fit affects organizational financial performance, taking into consideration differences between markets and customer change caused by technology turbulence. Using data collected at the firm level and building on Task-Technology Fit Theory and Dynamic Capabilities Theory, empirical results indicate that BDA-fit is important to drive organizational financial performance through the development of customer-linking and selling capabilities. These results vary across markets, with BDA-fit having stronger effects on selling capabilities and organizational financial performance in highly turbulent markets. BDA allows organizations to upturn challenges and hindrances caused by market turbulence into opportunities to increase sales revenues. Based on the findings, theoretical contributions and managerial implications are provided. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | LAURepo_fc0bca25b3a8b2464bb90d79f5559ab5 |
| identifier_str_mv | 0040-1625 Itani, O. S., Kalra, A., & Rostami, A. (2024). How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities. Technological Forecasting and Social Change, 201, 123221. |
| language_invalid_str_mv | en |
| network_acronym_str | LAURepo |
| network_name_str | Lebanese American University repository |
| oai_identifier_str | oai:laur.lau.edu.lb:10725/16607 |
| publishDate | 2024 |
| repository.mail.fl_str_mv | |
| repository.name.fl_str_mv | |
| repository_id_str | |
| spelling | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilitiesItani, Omar S.Kalra, AshishRostami, AminThe information age provides vast opportunities for organizations to improve their efficiencies by relying on big data-AI empowered analytics (BDA). The purpose of this study is to address the critical question of how BDA-fit affects organizational financial performance, taking into consideration differences between markets and customer change caused by technology turbulence. Using data collected at the firm level and building on Task-Technology Fit Theory and Dynamic Capabilities Theory, empirical results indicate that BDA-fit is important to drive organizational financial performance through the development of customer-linking and selling capabilities. These results vary across markets, with BDA-fit having stronger effects on selling capabilities and organizational financial performance in highly turbulent markets. BDA allows organizations to upturn challenges and hindrances caused by market turbulence into opportunities to increase sales revenues. Based on the findings, theoretical contributions and managerial implications are provided.Published2025-02-17T13:53:29Z2025-02-17T13:53:29Z20242024-04Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article0040-1625http://hdl.handle.net/10725/16607https://doi.org/10.1016/j.techfore.2024.123221Itani, O. S., Kalra, A., & Rostami, A. (2024). How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities. Technological Forecasting and Social Change, 201, 123221.http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.phphttps://www.sciencedirect.com/science/article/pii/S0040162524000179enTechnological Forecasting and Social Changeinfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/166072025-02-17T13:53:29Z |
| spellingShingle | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities Itani, Omar S. |
| status_str | publishedVersion |
| title | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| title_full | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| title_fullStr | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| title_full_unstemmed | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| title_short | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| title_sort | How does big data affect organizational financial performance in turbulent markets? The role of customer-linking and selling capabilities |
| url | http://hdl.handle.net/10725/16607 https://doi.org/10.1016/j.techfore.2024.123221 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.sciencedirect.com/science/article/pii/S0040162524000179 |