Implications of Brand Image on Retention and Recruitment in the Context of an Emergency Service Volunteer-Organization
It is well established that in a highly competitive and resource-scarce environment, companies must create a strong brand to attract and retain their customers. Similarly, non-profit organizations (NPOs) can use their brand image to influence the recruitment and retention of their volunteers. By cre...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| التنسيق: | masterThesis |
| منشور في: |
2022
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| الموضوعات: | |
| الوصول للمادة أونلاين: | http://hdl.handle.net/10725/13883 https://doi.org/10.26756/th.2022.395 http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php |
| الوسوم: |
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