Measuring user interactions with websites: A comparison of two industry standard analytics approaches using data of 86 websites
<div><p>This research compares four standard analytics metrics from Google Analytics with SimilarWeb using one year’s average monthly data for 86 websites from 26 countries and 19 industry verticals. The results show statistically significant differences between the two services for tota...
محفوظ في:
| المؤلف الرئيسي: | Bernard J. Jansen (7434779) (author) |
|---|---|
| مؤلفون آخرون: | Soon-gyo Jung (7434773) (author), Joni Salminen (7434770) (author) |
| منشور في: |
2022
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| الموضوعات: | |
| الوسوم: |
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