Managing the safety of young novice drivers through safer vehicle purchase

<p dir="ltr">Significant reductions in road trauma among young drivers could be achieved if they drove safer vehicles. Parents are likely to play a critical role in the access, timing of vehicle purchase, available budget, and vehicle choice for the young driver’s first vehicle. Howe...

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المؤلف الرئيسي: Jennifer Oxley (10057811) (author)
مؤلفون آخرون: Stuart Newstead (4287229) (author), Scully Michelle (19774404) (author)
منشور في: 2015
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author Jennifer Oxley (10057811)
author2 Stuart Newstead (4287229)
Scully Michelle (19774404)
author2_role author
author
author_facet Jennifer Oxley (10057811)
Stuart Newstead (4287229)
Scully Michelle (19774404)
author_role author
dc.creator.none.fl_str_mv Jennifer Oxley (10057811)
Stuart Newstead (4287229)
Scully Michelle (19774404)
dc.date.none.fl_str_mv 2015-11-12T09:00:00Z
dc.identifier.none.fl_str_mv 10.5339/jlghs.2015.itma.22
dc.relation.none.fl_str_mv https://figshare.com/articles/journal_contribution/Managing_the_safety_of_young_novice_drivers_through_safer_vehicle_purchase/27144459
dc.rights.none.fl_str_mv CC BY 4.0
info:eu-repo/semantics/openAccess
dc.subject.none.fl_str_mv Health sciences
Health services and systems
Public health
Road Trauma
Young Drivers
Vehicle Safety
Parental Influence
Communication Strategies
Driver Education
Behavior Change Initiatives
Safer Vehicles Promotion
dc.title.none.fl_str_mv Managing the safety of young novice drivers through safer vehicle purchase
dc.type.none.fl_str_mv Text
Journal contribution
info:eu-repo/semantics/publishedVersion
text
contribution to journal
description <p dir="ltr">Significant reductions in road trauma among young drivers could be achieved if they drove safer vehicles. Parents are likely to play a critical role in the access, timing of vehicle purchase, available budget, and vehicle choice for the young driver’s first vehicle. However, little attention has been directed to understanding the most effective communication strategies to encourage young drivers and their parents to purchase and use safe vehicles. This study was undertaken to examine existing strategies in Australia and provide recommendations for improving communication initiatives. A two-staged study was undertaken including in-depth consultation with representatives from key road safety stakeholders groups to identify current initiatives, and development of conceptual model to identify current and potential improvements to communication strategies. The findings of the consultation phase showed that a sporadic and un-coordinated approach was used regarding the promotion of key messages for purchase and use of safe vehicles and there was some suggestion that the communication medium, content and message style may not reach the target audience in the most effective way. Stakeholder representatives were unanimous in the argument that parents play an integral role. A conceptual framework was developed, depicting key stakeholders in Australia and the various interactions across stakeholders. This was instrumental in identifying areas where effective communicative initiatives and resources could be considered to increase the purchase and use of safe vehicles, including development of a widespread and accessible website and inclusion of vehicle safety choices in young driver education and training programs. The results of the study suggest that a National Framework that co-ordinates government and non-government activities and initiatives aimed at encouraging the purchase and usage of safer vehicles by parents and young drivers should be developed. The methodology can be applied to other countries to develop similar communication campaigns.</p><h2 dir="ltr">Other Information</h2><p dir="ltr">Published in: Journal of Local and Global Health Science, title discontinued as of (2017)<br>License: <a href="https://creativecommons.org/licenses/by/4.0/deed.en" target="_blank">https://creativecommons.org/licenses/by/4.0/</a><br>See article on publisher's website: <a href="https://dx.doi.org/10.5339/jlghs.2015.itma.22" target="_blank">https://dx.doi.org/10.5339/jlghs.2015.itma.22</a></p>
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identifier_str_mv 10.5339/jlghs.2015.itma.22
network_acronym_str Manara2
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oai_identifier_str oai:figshare.com:article/27144459
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spelling Managing the safety of young novice drivers through safer vehicle purchaseJennifer Oxley (10057811)Stuart Newstead (4287229)Scully Michelle (19774404)Health sciencesHealth services and systemsPublic healthRoad TraumaYoung DriversVehicle SafetyParental InfluenceCommunication StrategiesDriver EducationBehavior Change InitiativesSafer Vehicles Promotion<p dir="ltr">Significant reductions in road trauma among young drivers could be achieved if they drove safer vehicles. Parents are likely to play a critical role in the access, timing of vehicle purchase, available budget, and vehicle choice for the young driver’s first vehicle. However, little attention has been directed to understanding the most effective communication strategies to encourage young drivers and their parents to purchase and use safe vehicles. This study was undertaken to examine existing strategies in Australia and provide recommendations for improving communication initiatives. A two-staged study was undertaken including in-depth consultation with representatives from key road safety stakeholders groups to identify current initiatives, and development of conceptual model to identify current and potential improvements to communication strategies. The findings of the consultation phase showed that a sporadic and un-coordinated approach was used regarding the promotion of key messages for purchase and use of safe vehicles and there was some suggestion that the communication medium, content and message style may not reach the target audience in the most effective way. Stakeholder representatives were unanimous in the argument that parents play an integral role. A conceptual framework was developed, depicting key stakeholders in Australia and the various interactions across stakeholders. This was instrumental in identifying areas where effective communicative initiatives and resources could be considered to increase the purchase and use of safe vehicles, including development of a widespread and accessible website and inclusion of vehicle safety choices in young driver education and training programs. The results of the study suggest that a National Framework that co-ordinates government and non-government activities and initiatives aimed at encouraging the purchase and usage of safer vehicles by parents and young drivers should be developed. The methodology can be applied to other countries to develop similar communication campaigns.</p><h2 dir="ltr">Other Information</h2><p dir="ltr">Published in: Journal of Local and Global Health Science, title discontinued as of (2017)<br>License: <a href="https://creativecommons.org/licenses/by/4.0/deed.en" target="_blank">https://creativecommons.org/licenses/by/4.0/</a><br>See article on publisher's website: <a href="https://dx.doi.org/10.5339/jlghs.2015.itma.22" target="_blank">https://dx.doi.org/10.5339/jlghs.2015.itma.22</a></p>2015-11-12T09:00:00ZTextJournal contributioninfo:eu-repo/semantics/publishedVersiontextcontribution to journal10.5339/jlghs.2015.itma.22https://figshare.com/articles/journal_contribution/Managing_the_safety_of_young_novice_drivers_through_safer_vehicle_purchase/27144459CC BY 4.0info:eu-repo/semantics/openAccessoai:figshare.com:article/271444592015-11-12T09:00:00Z
spellingShingle Managing the safety of young novice drivers through safer vehicle purchase
Jennifer Oxley (10057811)
Health sciences
Health services and systems
Public health
Road Trauma
Young Drivers
Vehicle Safety
Parental Influence
Communication Strategies
Driver Education
Behavior Change Initiatives
Safer Vehicles Promotion
status_str publishedVersion
title Managing the safety of young novice drivers through safer vehicle purchase
title_full Managing the safety of young novice drivers through safer vehicle purchase
title_fullStr Managing the safety of young novice drivers through safer vehicle purchase
title_full_unstemmed Managing the safety of young novice drivers through safer vehicle purchase
title_short Managing the safety of young novice drivers through safer vehicle purchase
title_sort Managing the safety of young novice drivers through safer vehicle purchase
topic Health sciences
Health services and systems
Public health
Road Trauma
Young Drivers
Vehicle Safety
Parental Influence
Communication Strategies
Driver Education
Behavior Change Initiatives
Safer Vehicles Promotion