Estimating community feedback effect on topic choice in social media with predictive modeling

<p dir="ltr">Social media users post content on various topics. A defining feature of social media is that other users can provide feedback—called community feedback—to their content in the form of comments, replies, and retweets. We hypothesize that the amount of received feedback i...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: David Ifeoluwa Adelani (18877216) (author)
مؤلفون آخرون: Ryota Kobayashi (1427098) (author), Ingmar Weber (149886) (author), Przemyslaw A. Grabowicz (18877219) (author)
منشور في: 2020
الموضوعات:
الوسوم: إضافة وسم
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author David Ifeoluwa Adelani (18877216)
author2 Ryota Kobayashi (1427098)
Ingmar Weber (149886)
Przemyslaw A. Grabowicz (18877219)
author2_role author
author
author
author_facet David Ifeoluwa Adelani (18877216)
Ryota Kobayashi (1427098)
Ingmar Weber (149886)
Przemyslaw A. Grabowicz (18877219)
author_role author
dc.creator.none.fl_str_mv David Ifeoluwa Adelani (18877216)
Ryota Kobayashi (1427098)
Ingmar Weber (149886)
Przemyslaw A. Grabowicz (18877219)
dc.date.none.fl_str_mv 2020-08-31T09:00:00Z
dc.identifier.none.fl_str_mv 10.1140/epjds/s13688-020-00243-w
dc.relation.none.fl_str_mv https://figshare.com/articles/journal_contribution/Estimating_community_feedback_effect_on_topic_choice_in_social_media_with_predictive_modeling/26095102
dc.rights.none.fl_str_mv CC BY 4.0
info:eu-repo/semantics/openAccess
dc.subject.none.fl_str_mv Information and computing sciences
Data management and data science
Human-centred computing
Social feedback
Social influence
User behavior modeling
dc.title.none.fl_str_mv Estimating community feedback effect on topic choice in social media with predictive modeling
dc.type.none.fl_str_mv Text
Journal contribution
info:eu-repo/semantics/publishedVersion
text
contribution to journal
description <p dir="ltr">Social media users post content on various topics. A defining feature of social media is that other users can provide feedback—called community feedback—to their content in the form of comments, replies, and retweets. We hypothesize that the amount of received feedback influences the choice of topics on which a social media user posts. However, it is challenging to test this hypothesis as user heterogeneity and external confounders complicate measuring the feedback effect. Here, we investigate this hypothesis with a predictive approach based on an interpretable model of an author’s decision to continue the topic of their previous post. We explore the confounding factors, including author’s topic preferences and unobserved external factors such as news and social events, by optimizing the predictive accuracy. This approach enables us to identify which users are susceptible to community feedback. Overall, we find that 33% and 14% of active users in Reddit and Twitter, respectively, are influenced by community feedback. The model suggests that this feedback alters the probability of topic continuation up to 14%, depending on the user and the amount of feedback.</p><h2>Other Information</h2><p dir="ltr">Published in: EPJ Data Science<br>License: <a href="https://creativecommons.org/licenses/by/4.0" target="_blank">https://creativecommons.org/licenses/by/4.0</a><br>See article on publisher's website: <a href="https://dx.doi.org/10.1140/epjds/s13688-020-00243-w" target="_blank">https://dx.doi.org/10.1140/epjds/s13688-020-00243-w</a></p>
eu_rights_str_mv openAccess
id Manara2_bf6dfaa5d52f582f061f793d4e651d4a
identifier_str_mv 10.1140/epjds/s13688-020-00243-w
network_acronym_str Manara2
network_name_str Manara2
oai_identifier_str oai:figshare.com:article/26095102
publishDate 2020
repository.mail.fl_str_mv
repository.name.fl_str_mv
repository_id_str
rights_invalid_str_mv CC BY 4.0
spelling Estimating community feedback effect on topic choice in social media with predictive modelingDavid Ifeoluwa Adelani (18877216)Ryota Kobayashi (1427098)Ingmar Weber (149886)Przemyslaw A. Grabowicz (18877219)Information and computing sciencesData management and data scienceHuman-centred computingSocial feedbackSocial influenceUser behavior modeling<p dir="ltr">Social media users post content on various topics. A defining feature of social media is that other users can provide feedback—called community feedback—to their content in the form of comments, replies, and retweets. We hypothesize that the amount of received feedback influences the choice of topics on which a social media user posts. However, it is challenging to test this hypothesis as user heterogeneity and external confounders complicate measuring the feedback effect. Here, we investigate this hypothesis with a predictive approach based on an interpretable model of an author’s decision to continue the topic of their previous post. We explore the confounding factors, including author’s topic preferences and unobserved external factors such as news and social events, by optimizing the predictive accuracy. This approach enables us to identify which users are susceptible to community feedback. Overall, we find that 33% and 14% of active users in Reddit and Twitter, respectively, are influenced by community feedback. The model suggests that this feedback alters the probability of topic continuation up to 14%, depending on the user and the amount of feedback.</p><h2>Other Information</h2><p dir="ltr">Published in: EPJ Data Science<br>License: <a href="https://creativecommons.org/licenses/by/4.0" target="_blank">https://creativecommons.org/licenses/by/4.0</a><br>See article on publisher's website: <a href="https://dx.doi.org/10.1140/epjds/s13688-020-00243-w" target="_blank">https://dx.doi.org/10.1140/epjds/s13688-020-00243-w</a></p>2020-08-31T09:00:00ZTextJournal contributioninfo:eu-repo/semantics/publishedVersiontextcontribution to journal10.1140/epjds/s13688-020-00243-whttps://figshare.com/articles/journal_contribution/Estimating_community_feedback_effect_on_topic_choice_in_social_media_with_predictive_modeling/26095102CC BY 4.0info:eu-repo/semantics/openAccessoai:figshare.com:article/260951022020-08-31T09:00:00Z
spellingShingle Estimating community feedback effect on topic choice in social media with predictive modeling
David Ifeoluwa Adelani (18877216)
Information and computing sciences
Data management and data science
Human-centred computing
Social feedback
Social influence
User behavior modeling
status_str publishedVersion
title Estimating community feedback effect on topic choice in social media with predictive modeling
title_full Estimating community feedback effect on topic choice in social media with predictive modeling
title_fullStr Estimating community feedback effect on topic choice in social media with predictive modeling
title_full_unstemmed Estimating community feedback effect on topic choice in social media with predictive modeling
title_short Estimating community feedback effect on topic choice in social media with predictive modeling
title_sort Estimating community feedback effect on topic choice in social media with predictive modeling
topic Information and computing sciences
Data management and data science
Human-centred computing
Social feedback
Social influence
User behavior modeling