Real Product Eye Tracking

The aim of this pilot study was to create a more realistic 3D eye tracking methodology allowing users to review a physical product in a more natural way. The data produced could then be compared to traditional 2D eye tracking of virtual products to see if there were consistent or differing results....

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Bibliographic Details
Main Author: Badni, Kevin (author)
Format: article
Published: 2012
Subjects:
Online Access:http://hdl.handle.net/11073/9252
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