The Impact Of Digitalization On Marketing Strategies Used By Tech Companies

A Master of Business Administration (MBA) thesis by Sara Alhammadi entitled, “The Impact of Digitalization Oo Marketing Strategies Used By Tech Companies”, submitted in January 2025. Thesis advisor is Dr. Norita Ahmad. Soft copy is available (Thesis, Approval Signatures, Completion Certificate, and...

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Bibliographic Details
Main Author: Alhammadi, Sara (author)
Format: doctoralThesis
Published: 2025
Subjects:
Online Access:https://hdl.handle.net/11073/26052
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