Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship

Digital transformation become a major need, and for many businesses it’s not optional to speed up their digital transformation because of all the uncertainty about the future such as COVID-19 pandemic. Government agencies can enhance services, save money and the same time improve the quality of resi...

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محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: THEKRALLAH, FIRAS FATHI (author)
منشور في: 2021
الموضوعات:
الوصول للمادة أونلاين:https://bspace.buid.ac.ae/handle/1234/1953
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author THEKRALLAH, FIRAS FATHI
author_facet THEKRALLAH, FIRAS FATHI
author_role author
dc.creator.none.fl_str_mv THEKRALLAH, FIRAS FATHI
dc.date.none.fl_str_mv 2021-11
2022-01-11T07:44:21Z
2022-01-11T07:44:21Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv 20181356
https://bspace.buid.ac.ae/handle/1234/1953
dc.language.none.fl_str_mv en
dc.publisher.none.fl_str_mv The British University in Dubai (BUiD)
dc.subject.none.fl_str_mv digital transformation
public transportation
United Arab Emirates (UAE)
customer relationship
COVID-19 pandemic
digital government strategies
dc.title.none.fl_str_mv Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
dc.type.none.fl_str_mv Dissertation
description Digital transformation become a major need, and for many businesses it’s not optional to speed up their digital transformation because of all the uncertainty about the future such as COVID-19 pandemic. Government agencies can enhance services, save money and the same time improve the quality of resident’s life by digitizing processes and making organizational changes, also many government entities have discovered that the digital transformation of a government is difficult however, it is extremely lucrative for residents and government officials. The United Arab Emirates is one of the most developed countries in the middle east and north africa for citizen-centric online public services, as multiple digital government strategies had been introduced such as the fourth industrial revolution strategy, the artificial intelligence strategy, the national innovation strategy, and the emirates blockchain strategy 2021, moreover UAE government achieved major digital accomplishments in a variety of fields, including education, health, cybersecurity, digital government, and smart cities. The aim of this research is to identify the impact of digital transformation of public transportation business model on customer relationship using a quantitative research methodology by utilizing a quantitative survey for collecting numerical data. Results indicates that there is a moderately positive association between the digital transformation of public transportation business model on customer relationship.
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spelling Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer RelationshipTHEKRALLAH, FIRAS FATHIdigital transformationpublic transportationUnited Arab Emirates (UAE)customer relationshipCOVID-19 pandemicdigital government strategiesDigital transformation become a major need, and for many businesses it’s not optional to speed up their digital transformation because of all the uncertainty about the future such as COVID-19 pandemic. Government agencies can enhance services, save money and the same time improve the quality of resident’s life by digitizing processes and making organizational changes, also many government entities have discovered that the digital transformation of a government is difficult however, it is extremely lucrative for residents and government officials. The United Arab Emirates is one of the most developed countries in the middle east and north africa for citizen-centric online public services, as multiple digital government strategies had been introduced such as the fourth industrial revolution strategy, the artificial intelligence strategy, the national innovation strategy, and the emirates blockchain strategy 2021, moreover UAE government achieved major digital accomplishments in a variety of fields, including education, health, cybersecurity, digital government, and smart cities. The aim of this research is to identify the impact of digital transformation of public transportation business model on customer relationship using a quantitative research methodology by utilizing a quantitative survey for collecting numerical data. Results indicates that there is a moderately positive association between the digital transformation of public transportation business model on customer relationship.The British University in Dubai (BUiD)2022-01-11T07:44:21Z2022-01-11T07:44:21Z2021-11Dissertationapplication/pdf20181356https://bspace.buid.ac.ae/handle/1234/1953enoai:bspace.buid.ac.ae:1234/19532022-01-20T07:47:27Z
spellingShingle Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
THEKRALLAH, FIRAS FATHI
digital transformation
public transportation
United Arab Emirates (UAE)
customer relationship
COVID-19 pandemic
digital government strategies
title Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
title_full Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
title_fullStr Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
title_full_unstemmed Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
title_short Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
title_sort Digital Transformation in Public Transportation: Investigate the impact of Digital Transformation in Public Transportation Business Model in UAE on Public Transportation Customer Relationship
topic digital transformation
public transportation
United Arab Emirates (UAE)
customer relationship
COVID-19 pandemic
digital government strategies
url https://bspace.buid.ac.ae/handle/1234/1953