A Structural Approach of Integrating Total Quality Management and Big Data Analytics in Supply Chain Management to Improve Business Performance in FMCG Industry

The Supply Chain Management inside the industry of Fast-Moving Consumer Goods is considered one of the most complex supply chains due to high uncertainties and complexities due to involvement of different supplier, transportation problems and lead time issues. Therefore, this study examines the abil...

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Bibliographic Details
Main Author: ABDELMOTAAL, OMAR MOHAMED BAHGAT MOHAMED HUSSEIN (author)
Published: 2022
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Online Access:https://bspace.buid.ac.ae/handle/1234/2010
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