Predicting User Behavior over the Web

DISSERTATION WITH DISTINCTION

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Bibliographic Details
Main Author: Al Safadi, Amal Adnan (author)
Published: 2010
Subjects:
Online Access:http://bspace.buid.ac.ae/handle/1234/49
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author Al Safadi, Amal Adnan
author_facet Al Safadi, Amal Adnan
author_role author
dc.creator.none.fl_str_mv Al Safadi, Amal Adnan
dc.date.none.fl_str_mv 2010-01
2013-02-28T16:40:27Z
2013-02-28T16:40:27Z
dc.format.none.fl_str_mv application/pdf
dc.identifier.none.fl_str_mv 20050027
http://bspace.buid.ac.ae/handle/1234/49
dc.language.none.fl_str_mv en
dc.publisher.none.fl_str_mv The British University in Dubai (BUiD)
dc.subject.none.fl_str_mv web usage mining
E-commerce
ECML/PKDD
dc.title.none.fl_str_mv Predicting User Behavior over the Web
dc.type.none.fl_str_mv Dissertation
description DISSERTATION WITH DISTINCTION
id budr_72cb9b464c4b856965ef309dd104f11e
identifier_str_mv 20050027
language_invalid_str_mv en
network_acronym_str budr
network_name_str The British University in Dubai repository
oai_identifier_str oai:bspace.buid.ac.ae:1234/49
publishDate 2010
publisher.none.fl_str_mv The British University in Dubai (BUiD)
repository.mail.fl_str_mv
repository.name.fl_str_mv
repository_id_str
spelling Predicting User Behavior over the WebAl Safadi, Amal Adnanweb usage miningE-commerceECML/PKDDDISSERTATION WITH DISTINCTIONWeb Usage Mining is the application of discovering useful patterns from web data using statistical and data mining techniques. It has recently a wide range of applications in E-commerce web site and E-services such as building interactive marketing strategies, Web recommendation andWeb personalization. Due to its importance, the ECML/PKDD conference announced a competition (challenge) where researchers analyze a web-usage data set and attempt to make predictions about user behavior.The purpose of this thesis is to analyze the first problem of ECML/PKDD 2007 challenge and apply web usage mining techniques in order to predict the user navigation behavior, such as the user visit duration and type of visited pages, based on user real historical data. Toward this goal,I applied web usage mining, data preprocessing, and visualization techniques. I also applied different classification algorithms and studied the effect of attribute selection on each classifier performance. The results I report are comparable to the challenge winner and outperform the runner-up on two out of the three challenge problems.The British University in Dubai (BUiD)2013-02-28T16:40:27Z2013-02-28T16:40:27Z2010-01Dissertationapplication/pdf20050027http://bspace.buid.ac.ae/handle/1234/49enoai:bspace.buid.ac.ae:1234/492021-10-17T12:04:16Z
spellingShingle Predicting User Behavior over the Web
Al Safadi, Amal Adnan
web usage mining
E-commerce
ECML/PKDD
title Predicting User Behavior over the Web
title_full Predicting User Behavior over the Web
title_fullStr Predicting User Behavior over the Web
title_full_unstemmed Predicting User Behavior over the Web
title_short Predicting User Behavior over the Web
title_sort Predicting User Behavior over the Web
topic web usage mining
E-commerce
ECML/PKDD
url http://bspace.buid.ac.ae/handle/1234/49