" Effects of Disruptive-Innovation on industry-level” “IKEA-store” case study

Disruptive innovation is a concept that was conceived in relation to the technology industry however, soon it was adopted by businesses around the world. The idea behind this type of innovation is that it changes the business model of the company and creates new uses and markets for the innovation e...

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Bibliographic Details
Main Author: ALMAAZMI, SHARIFA MOHAMMED MULLALI KARAM (author)
Published: 2017
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Online Access:http://bspace.buid.ac.ae/handle/1234/1087
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