Exploring the Effects of Consumers Trust: A Predictive Model for Satisfying Buyers Expectations Based on Sellers Behavior in the Marketplace
Inrecent years, consumer-to-consumer (C2C) marketplaces have become very popular among Internet users. However, compared to the traditional business-to-consumer (B2C) stores, most modern C2C marketplaces are reported to be associated with stronger negative sentiments among consumers. These negative...
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2019
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| Online Access: | https://bspace.buid.ac.ae/handle/1234/3749 |
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