Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis
The regulatory Indian environment for advertising high fat, salt, and sugar (HFSS) foods and non-alcoholic beverages, on various media was reviewed. Identified national-level policies were categorised as mandatory or self-regulatory based on legal content. For each mandatory regulation, Strengths, W...
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| مؤلفون آخرون: | , , , , , , , , , , , , |
| التنسيق: | article |
| منشور في: |
2023
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| الموضوعات: | |
| الوصول للمادة أونلاين: | http://dx.doi.org/10.1016/j.lansea.2023.100315 https://www.sciencedirect.com/science/article/pii/S2772368223001750 http://hdl.handle.net/10576/51078 |
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| _version_ | 1857415083854921728 |
|---|---|
| author | Shalini, Bassi |
| author2 | Bahl, Deepika Gopal, Sanjana Sethi, Vani Backholer, Kathryn Gavaravarapu, SubbaRao M. Babu, Giridhara R. Ghosh-Jerath, Suparna Bhatia, Neena Aneja, Kashish Kataria, Ishu Mishra, Preetu De Wagt, Arjan Arora, Monika |
| author2_role | author author author author author author author author author author author author author |
| author_facet | Shalini, Bassi Bahl, Deepika Gopal, Sanjana Sethi, Vani Backholer, Kathryn Gavaravarapu, SubbaRao M. Babu, Giridhara R. Ghosh-Jerath, Suparna Bhatia, Neena Aneja, Kashish Kataria, Ishu Mishra, Preetu De Wagt, Arjan Arora, Monika |
| author_role | author |
| dc.creator.none.fl_str_mv | Shalini, Bassi Bahl, Deepika Gopal, Sanjana Sethi, Vani Backholer, Kathryn Gavaravarapu, SubbaRao M. Babu, Giridhara R. Ghosh-Jerath, Suparna Bhatia, Neena Aneja, Kashish Kataria, Ishu Mishra, Preetu De Wagt, Arjan Arora, Monika |
| dc.date.none.fl_str_mv | 2023-11-15 2024-01-23T05:24:51Z |
| dc.format.none.fl_str_mv | application/pdf |
| dc.identifier.none.fl_str_mv | http://dx.doi.org/10.1016/j.lansea.2023.100315 Bassi, S., Bahl, D., Gopal, S., Sethi, V., Backholer, K., Gavaravarapu, S. M., ... & Arora, M. (2023). Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis. The Lancet Regional Health-Southeast Asia. 27723682 https://www.sciencedirect.com/science/article/pii/S2772368223001750 http://hdl.handle.net/10576/51078 |
| dc.language.none.fl_str_mv | en |
| dc.publisher.none.fl_str_mv | Elsevier |
| dc.rights.none.fl_str_mv | http://creativecommons.org/licenses/by-nc-nd/4.0/ info:eu-repo/semantics/openAccess |
| dc.subject.none.fl_str_mv | Policies Guidelines HFSS foods and non-alcoholic beverages Advertisements Children |
| dc.title.none.fl_str_mv | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| dc.type.none.fl_str_mv | Article info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/article |
| description | The regulatory Indian environment for advertising high fat, salt, and sugar (HFSS) foods and non-alcoholic beverages, on various media was reviewed. Identified national-level policies were categorised as mandatory or self-regulatory based on legal content. For each mandatory regulation, Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis was undertaken to determine how existing policies could be strengthened to safeguard children from unhealthy food advertisements. Thirteen policies (nine mandatory; four self-regulatory) relevant to advertising in India were identified. Of the nine mandatory policies, Guidelines for Prevention of Misleading Advertisements and Endorsements for Misleading Advertisements, 2022, is the only policy that restricts HFSS food advertisements to children across all media. There are key shortfalls, including limited scope of ‘child-targeted’ advertisements and lack of criteria to define HFSS foods. A robust regulatory framework is needed to protect children from HFSS food marketing, not just what is ‘directed’ at them, with clear evidence-based food classification criteria. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | qu_b754ddee6723c1bd60036dde3f7b7fee |
| identifier_str_mv | Bassi, S., Bahl, D., Gopal, S., Sethi, V., Backholer, K., Gavaravarapu, S. M., ... & Arora, M. (2023). Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis. The Lancet Regional Health-Southeast Asia. 27723682 |
| language_invalid_str_mv | en |
| network_acronym_str | qu |
| network_name_str | Qatar University repository |
| oai_identifier_str | oai:qspace.qu.edu.qa:10576/51078 |
| publishDate | 2023 |
| publisher.none.fl_str_mv | Elsevier |
| repository.mail.fl_str_mv | |
| repository.name.fl_str_mv | |
| repository_id_str | |
| rights_invalid_str_mv | http://creativecommons.org/licenses/by-nc-nd/4.0/ |
| spelling | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT AnalysisShalini, BassiBahl, DeepikaGopal, SanjanaSethi, VaniBackholer, KathrynGavaravarapu, SubbaRao M.Babu, Giridhara R.Ghosh-Jerath, SuparnaBhatia, NeenaAneja, KashishKataria, IshuMishra, PreetuDe Wagt, ArjanArora, MonikaPoliciesGuidelinesHFSS foods and non-alcoholic beveragesAdvertisementsChildrenThe regulatory Indian environment for advertising high fat, salt, and sugar (HFSS) foods and non-alcoholic beverages, on various media was reviewed. Identified national-level policies were categorised as mandatory or self-regulatory based on legal content. For each mandatory regulation, Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis was undertaken to determine how existing policies could be strengthened to safeguard children from unhealthy food advertisements. Thirteen policies (nine mandatory; four self-regulatory) relevant to advertising in India were identified. Of the nine mandatory policies, Guidelines for Prevention of Misleading Advertisements and Endorsements for Misleading Advertisements, 2022, is the only policy that restricts HFSS food advertisements to children across all media. There are key shortfalls, including limited scope of ‘child-targeted’ advertisements and lack of criteria to define HFSS foods. A robust regulatory framework is needed to protect children from HFSS food marketing, not just what is ‘directed’ at them, with clear evidence-based food classification criteria.Funding source: The work is supported by the UNICEF India Country Office, New Delhi, India.Elsevier2024-01-23T05:24:51Z2023-11-15Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://dx.doi.org/10.1016/j.lansea.2023.100315Bassi, S., Bahl, D., Gopal, S., Sethi, V., Backholer, K., Gavaravarapu, S. M., ... & Arora, M. (2023). Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis. The Lancet Regional Health-Southeast Asia.27723682https://www.sciencedirect.com/science/article/pii/S2772368223001750http://hdl.handle.net/10576/51078enhttp://creativecommons.org/licenses/by-nc-nd/4.0/info:eu-repo/semantics/openAccessoai:qspace.qu.edu.qa:10576/510782024-07-23T15:52:32Z |
| spellingShingle | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis Shalini, Bassi Policies Guidelines HFSS foods and non-alcoholic beverages Advertisements Children |
| status_str | publishedVersion |
| title | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| title_full | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| title_fullStr | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| title_full_unstemmed | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| title_short | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| title_sort | Are advertising policies affirmative in restricting the marketing of foods high in fat, salt and sugar (HFSS) in India?: Evidence from SWOT Analysis |
| topic | Policies Guidelines HFSS foods and non-alcoholic beverages Advertisements Children |
| url | http://dx.doi.org/10.1016/j.lansea.2023.100315 https://www.sciencedirect.com/science/article/pii/S2772368223001750 http://hdl.handle.net/10576/51078 |