Inventory competition, artificial intelligence, and quality improvement decisions in supply chains with digital marketing
This research examines the synergistic influence of inventory competition, artificial intelligence (AI) adoption, and digital marketing intensity on quality improvement decisions within contemporary supply chains. With a focus on enhancing product and service quality, we investigate the intricate re...
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| Main Author: | Salhab, Hanadi A. (author) |
|---|---|
| Other Authors: | Allahham, Mahmoud (author), Abu-AlSondos, Ibrahim A. (author), Husseini, Rana (author), Alkhwaldi, Abeer F. (author), Ali, Basel J. A. (author) |
| Published: |
2023
|
| Subjects: | |
| Online Access: | https://depot.sorbonne.ae/handle/20.500.12458/1447 |
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