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    App user base growth trends. by Henri Claude Moungui (22227043)

    Published 2025
    “…Interrupted time series analyses found gradual adoption and sustained retention following intervention start, but significant decrease at campaign end.</p><p>Conclusion</p><p>A context‑adapted, multi‑channel marketing strategy markedly improved adoption and retention of the WHO SkinNTDs app among Cameroonian FHWs. …”