APA (7th ed.) Citation

Abosag, I., Ramadan, Z. B., Baker, T., & Zhongqi, J. (2019). Customers' need for uniqueness theory versus brand congruence theory.

Chicago Style (17th ed.) Citation

Abosag, Ibrahim, Zahy B. Ramadan, Tom Baker, and Jin Zhongqi. Customers' Need for Uniqueness Theory Versus Brand Congruence Theory. 2019.

MLA (9th ed.) Citation

Abosag, Ibrahim, et al. Customers' Need for Uniqueness Theory Versus Brand Congruence Theory. 2019.