Mapping marketing’s contribution to under-researched Sustainable Development Goals (SDGs): a well-being centric approach
Businesses possess great potential to tackle global challenges and promote the Sustainable Development Goals (SDGs). However, marketing – a crucial part of business strategy – has often been criticized for its harmful effects on society and the environment. Despite such criticisms, there remains a n...
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| Format: | article |
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2025
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| Online Access: | http://hdl.handle.net/10725/17258 https://doi.org/10.1080/10696679.2025.2551200 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.tandfonline.com/doi/full/10.1080/10696679.2025.2551200 |
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