Value get, value give : the relationships among perceived value, relationship quality, customer engagement, and value consciousness

In today’s market, firms expect customers to not only consume their offerings, but also to market these offerings indirectly through different engagement behaviors. This study is conducted to examine factors that may drive customers to engage with restaurants. The research builds on the theory of en...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Itani, Omar S. (author)
مؤلفون آخرون: Kassar, Abdul-Nasser (author), Loureiro, Sandra Maria Correia (author)
التنسيق: article
منشور في: 2019
الوصول للمادة أونلاين:http://hdl.handle.net/10725/11856
https://doi.org/10.1016/j.ijhm.2019.01.014
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
https://www.sciencedirect.com/science/article/pii/S027843191830269X
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