Disruptions versus more disruptions
Technology, particularly Self-Service Technology (SST), has reshaped the way an individual interacts with a certain brand or retailer. In 2015, Amazon, known for its progressive usage of technology, launched the Dash Button, allowing customers to remotely reorder products by the mere press of a butt...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| مؤلفون آخرون: | |
| التنسيق: | article |
| منشور في: |
2017
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| الوصول للمادة أونلاين: | http://hdl.handle.net/10725/7211 https://doi.org/10.1016/j.jretconser.2017.07.005 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.sciencedirect.com/science/article/pii/S0969698917301455 |
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| _version_ | 1864513481755066368 |
|---|---|
| author | Farah, Maya F. |
| author2 | Ramadan, Zahy B. |
| author2_role | author |
| author_facet | Farah, Maya F. Ramadan, Zahy B. |
| author_role | author |
| dc.creator.none.fl_str_mv | Farah, Maya F. Ramadan, Zahy B. |
| dc.date.none.fl_str_mv | 2017 2018-03-15T10:15:37Z 2018-03-15T10:15:37Z 2018-03-15 |
| dc.identifier.none.fl_str_mv | 1873-1384 http://hdl.handle.net/10725/7211 https://doi.org/10.1016/j.jretconser.2017.07.005 Farah, M. F., & Ramadan, Z. B. (2017). Disruptions versus more disruptions: How the Amazon dash button is altering consumer buying patterns. Journal of Retailing and Consumer Services, 39, 54-61. http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.sciencedirect.com/science/article/pii/S0969698917301455 |
| dc.language.none.fl_str_mv | en |
| dc.relation.none.fl_str_mv | Journal of Retailing and Consumer Services |
| dc.rights.*.fl_str_mv | info:eu-repo/semantics/openAccess |
| dc.title.none.fl_str_mv | Disruptions versus more disruptions how the Amazon dash button is altering consumer buying patterns |
| dc.type.none.fl_str_mv | Article info:eu-repo/semantics/publishedVersion info:eu-repo/semantics/article |
| description | Technology, particularly Self-Service Technology (SST), has reshaped the way an individual interacts with a certain brand or retailer. In 2015, Amazon, known for its progressive usage of technology, launched the Dash Button, allowing customers to remotely reorder products by the mere press of a button. This study aims at understanding the implications of such a tech disruption on the consumer journey from the customer, the retailer and the brand perspectives. In order to investigate the usage of the button and its impact on the overall consumer journey, an Internet survey was devised and completed by 630 U.S. prime users of the Amazon Dash Button. Using structural equation modeling, the findings show that the perceived value of the button positively affects the feeling towards the retailer, hereby Amazon, as well as the level of the shopper's impulsiveness. The findings also show that consumer spending self-control affects negatively the impulsiveness in using the Dash button. |
| eu_rights_str_mv | openAccess |
| format | article |
| id | LAURepo_b86c7eae3d0880e138dcbca9ca1799ba |
| identifier_str_mv | 1873-1384 Farah, M. F., & Ramadan, Z. B. (2017). Disruptions versus more disruptions: How the Amazon dash button is altering consumer buying patterns. Journal of Retailing and Consumer Services, 39, 54-61. |
| language_invalid_str_mv | en |
| network_acronym_str | LAURepo |
| network_name_str | Lebanese American University repository |
| oai_identifier_str | oai:laur.lau.edu.lb:10725/7211 |
| publishDate | 2017 |
| repository.mail.fl_str_mv | |
| repository.name.fl_str_mv | |
| repository_id_str | |
| spelling | Disruptions versus more disruptionshow the Amazon dash button is altering consumer buying patternsFarah, Maya F.Ramadan, Zahy B.Technology, particularly Self-Service Technology (SST), has reshaped the way an individual interacts with a certain brand or retailer. In 2015, Amazon, known for its progressive usage of technology, launched the Dash Button, allowing customers to remotely reorder products by the mere press of a button. This study aims at understanding the implications of such a tech disruption on the consumer journey from the customer, the retailer and the brand perspectives. In order to investigate the usage of the button and its impact on the overall consumer journey, an Internet survey was devised and completed by 630 U.S. prime users of the Amazon Dash Button. Using structural equation modeling, the findings show that the perceived value of the button positively affects the feeling towards the retailer, hereby Amazon, as well as the level of the shopper's impulsiveness. The findings also show that consumer spending self-control affects negatively the impulsiveness in using the Dash button.PublishedN/A2018-03-15T10:15:37Z2018-03-15T10:15:37Z20172018-03-15Articleinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/article1873-1384http://hdl.handle.net/10725/7211https://doi.org/10.1016/j.jretconser.2017.07.005Farah, M. F., & Ramadan, Z. B. (2017). Disruptions versus more disruptions: How the Amazon dash button is altering consumer buying patterns. Journal of Retailing and Consumer Services, 39, 54-61.http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.phphttps://www.sciencedirect.com/science/article/pii/S0969698917301455enJournal of Retailing and Consumer Servicesinfo:eu-repo/semantics/openAccessoai:laur.lau.edu.lb:10725/72112021-03-19T09:10:14Z |
| spellingShingle | Disruptions versus more disruptions Farah, Maya F. |
| status_str | publishedVersion |
| title | Disruptions versus more disruptions |
| title_full | Disruptions versus more disruptions |
| title_fullStr | Disruptions versus more disruptions |
| title_full_unstemmed | Disruptions versus more disruptions |
| title_short | Disruptions versus more disruptions |
| title_sort | Disruptions versus more disruptions |
| url | http://hdl.handle.net/10725/7211 https://doi.org/10.1016/j.jretconser.2017.07.005 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.sciencedirect.com/science/article/pii/S0969698917301455 |