Marketing and the missing feminisms: Decolonial feminism, and the Arab Spring
The marketing literature is rich in gender and feminist conceptualizations useful to unpack the understandings of market phenomena that involve social justice, power relations, and equality issues. In our field, these phenomena have been mainly investigated from a Western feminist theoretical perspe...
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2022
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| Online Access: | http://hdl.handle.net/10725/16011 https://doi.org/10.4324/9781003042587 http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php https://www.taylorfrancis.com/chapters/edit/10.4324/9781003042587-21/marketing-missing-feminisms-nacima-ourahmoune-hounaida-el-jurdi |
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