Correlation matrix of customer features.

<div><p>In the competitive retail omnichannel market, customer loyalty is essential for maintaining market share and reducing the cost of acquiring new customers. Previous research has primarily focused on factors influencing customer loyalty, often in isolation, but this study goes beyo...

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Bibliographic Details
Main Author: Shima Roosta (22104086) (author)
Other Authors: Seyed Jafar Sadjadi (3845761) (author), Ahmad Makui (3845758) (author)
Published: 2025
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