The Influence of Chatbots on Customer Satisfaction in the Banking Sector

The Influence of Chatbots on Customer Satisfaction in the Banking Sector

Technology has overtaken the world through artificial intelligence (AI) in this digital era. UAE has been one of pioneers to implement AI-enabled chatbots in its banking sector. The purpose of this thesis was to investigate the influence of chatbots’ service quality on customer satisfaction in UAE’s...

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Bibliographic Details
Main Author: Qureshi, Omer Aftab (author)
Published: 2024
Subjects:
chatbots, artificial intelligence, customer satisfaction, intentions, Word of Mouth (WOM), Technology Acceptance Model 2 (TAM 2)
Online Access:https://bspace.buid.ac.ae/handle/1234/2609
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https://bspace.buid.ac.ae/handle/1234/2609

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