Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water

This study investigates the factors that influence consumers’ decision to purchase canned water as a green alternative to single-use plastic bottled water. The study relies on the theory of planned behaviour (TPB), theory of consumption values (TCV), and theory of means-end chain (MEC) to theorise t...

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محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: M. Salhieh, Sa’Ed (author)
منشور في: 2023
الموضوعات:
الوصول للمادة أونلاين:https://bspace.buid.ac.ae/handle/1234/3112
https://doi.org/10.1504/IJGE.2023.136733.
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author M. Salhieh, Sa’Ed
author_facet M. Salhieh, Sa’Ed
author_role author
dc.creator.none.fl_str_mv M. Salhieh, Sa’Ed
dc.date.none.fl_str_mv 2023
2025-05-24T12:22:06Z
2025-05-24T12:22:06Z
dc.identifier.none.fl_str_mv Sa’, N.A. and Salhieh, E.M. (2023) “Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water,” International Journal of Green Economics, 17(3), pp. 191–209.
1744-9928, 1744-9928
https://bspace.buid.ac.ae/handle/1234/3112
https://doi.org/10.1504/IJGE.2023.136733.
dc.language.none.fl_str_mv en
dc.publisher.none.fl_str_mv Inderscience Enterprises Ltd.
dc.relation.none.fl_str_mv International Journal of Green Economicsv17 n3 (2023): 191-209
dc.subject.none.fl_str_mv green behaviour; green product; canned water; intention; multinomial logistic regression analysis; MLR; product attributes; environmental concerns; social value.
dc.title.none.fl_str_mv Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
dc.type.none.fl_str_mv Article
description This study investigates the factors that influence consumers’ decision to purchase canned water as a green alternative to single-use plastic bottled water. The study relies on the theory of planned behaviour (TPB), theory of consumption values (TCV), and theory of means-end chain (MEC) to theorise that six factors (environmental concerns, subjective norms, social value, price, taste, and convenience) may influence the decision. Multinomial logistic regression (MLR) was used to assess the predictor variables’ effect on consumers’ decisions. According to data collected from 493 respondents, social value, subjective norms, and price influenced the decision to purchase canned water, while the effects of environmental concerns, taste, and convenience were non-influential. The study’s findings offer further empirical support for the effect of social value and subjective norms on the acceptance of green products. Additionally, the results suggest that environmental concerns’ influence may diminish in the presence of other factors. The study provides canned water manufacturers with some insights into consumer acceptance and what can be done to improve and increase consumers’ acceptance.
id budr_9b5fea6dfeb968799c69309f83ec0603
identifier_str_mv Sa’, N.A. and Salhieh, E.M. (2023) “Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water,” International Journal of Green Economics, 17(3), pp. 191–209.
1744-9928, 1744-9928
language_invalid_str_mv en
network_acronym_str budr
network_name_str The British University in Dubai repository
oai_identifier_str oai:bspace.buid.ac.ae:1234/3112
publishDate 2023
publisher.none.fl_str_mv Inderscience Enterprises Ltd.
repository.mail.fl_str_mv
repository.name.fl_str_mv
repository_id_str
spelling Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled waterM. Salhieh, Sa’Edgreen behaviour; green product; canned water; intention; multinomial logistic regression analysis; MLR; product attributes; environmental concerns; social value.This study investigates the factors that influence consumers’ decision to purchase canned water as a green alternative to single-use plastic bottled water. The study relies on the theory of planned behaviour (TPB), theory of consumption values (TCV), and theory of means-end chain (MEC) to theorise that six factors (environmental concerns, subjective norms, social value, price, taste, and convenience) may influence the decision. Multinomial logistic regression (MLR) was used to assess the predictor variables’ effect on consumers’ decisions. According to data collected from 493 respondents, social value, subjective norms, and price influenced the decision to purchase canned water, while the effects of environmental concerns, taste, and convenience were non-influential. The study’s findings offer further empirical support for the effect of social value and subjective norms on the acceptance of green products. Additionally, the results suggest that environmental concerns’ influence may diminish in the presence of other factors. The study provides canned water manufacturers with some insights into consumer acceptance and what can be done to improve and increase consumers’ acceptance.Inderscience Enterprises Ltd.2025-05-24T12:22:06Z2025-05-24T12:22:06Z2023ArticleSa’, N.A. and Salhieh, E.M. (2023) “Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water,” International Journal of Green Economics, 17(3), pp. 191–209.1744-9928, 1744-9928https://bspace.buid.ac.ae/handle/1234/3112https://doi.org/10.1504/IJGE.2023.136733.enInternational Journal of Green Economicsv17 n3 (2023): 191-209oai:bspace.buid.ac.ae:1234/31122025-05-24T12:25:05Z
spellingShingle Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
M. Salhieh, Sa’Ed
green behaviour; green product; canned water; intention; multinomial logistic regression analysis; MLR; product attributes; environmental concerns; social value.
title Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
title_full Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
title_fullStr Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
title_full_unstemmed Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
title_short Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
title_sort Factors influencing consumers’ decision to purchase green products: the case of canned water as a green alternative to single-use plastic bottled water
topic green behaviour; green product; canned water; intention; multinomial logistic regression analysis; MLR; product attributes; environmental concerns; social value.
url https://bspace.buid.ac.ae/handle/1234/3112
https://doi.org/10.1504/IJGE.2023.136733.