Nation Branding and How It Is Related to Foreign Direct Investment Inflows
This study examines the existence of a correlation between the brand image of a country and its foreign direct investment (FDI) inflows. Furthermore, does the Brand Image of a country have a positive impact on its FDI inflows? To proceed to the object of the study, we use a panel model regression th...
محفوظ في:
| المؤلف الرئيسي: | Lahrech, Abdelmounaim (author) |
|---|---|
| مؤلفون آخرون: | Alabdulwahab, Sami (author), Bouayach, Safaâ (author) |
| منشور في: |
2020
|
| الوصول للمادة أونلاين: | https://bspace.buid.ac.ae/handle/1234/3573 |
| الوسوم: |
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مواد مشابهة
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