Emerging tensions in selling sustainable solutions: a future research agenda

In this article, we examine how the transition to selling sustainable solutions creates tensions within the sales organization and across associated organizations, including suppliers and customers. Specifically, we examine the existing literature that has focused on how tensions arise within an org...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Fischer, Heiko (author)
مؤلفون آخرون: Rangarajan, Deva (author), Gabler, Colin B. (author), Keränen, Joona (author), Itani, Omar (author), Landers, Myles (author)
التنسيق: article
منشور في: 2025
الوصول للمادة أونلاين:http://hdl.handle.net/10725/17747
https://doi.org/10.1080/08853134.2025.2608588
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php
https://www.tandfonline.com/doi/full/10.1080/08853134.2025.2608588
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