Fostering Investment Through the Experience Economy: The Case of Dubai
This study aims to explore how the Dubai Government can effectively harness and capitalise on the concept of the experience economy to enhance its competitiveness globally and double its economy within the next decade. Employing an exploratory qualitative case study approach, the research draws on p...
محفوظ في:
| المؤلف الرئيسي: | AL AFRIDI, MARIAM (author) |
|---|---|
| منشور في: |
2024
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| الوصول للمادة أونلاين: | https://bspace.buid.ac.ae/handle/1234/2697 |
| الوسوم: |
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مواد مشابهة
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